Impressions of Ben Tre Tourism at VITM International Tourism Fair 2024

15/04/2024 628 0
From April 11 to 14, 2024, at ICE Hanoi International Exhibition Center, Hanoi Friendship Cultural Palace, 91 Tran Hung Dao, Hoan Kiem District, Hanoi, the Vietnam International Tourism Fair will take place. - VITM Hanoi 2024 with the theme: "Tourism - Green transformation for sustainable development". Attending this event, there was Mr. Nguyen Van Trung - Director of the Department of Culture, Sports and Tourism as Head of the delegation, along with the Tourism Management Department, the Tourism Promotion Information Center and a number of tourism businesses above. participating provinces.

Scene of the Opening Ceremony of Vietnam International Tourism Fair - VITM Hanoi 2024 (Photo collected from baovanhoa.vn).

To accelerate the stimulation of domestic and foreign tourism, build and position the Vietnamese tourism brand in the international tourism market, the Vietnam International Tourism Fair - VITM Hanoi 2024 is an annua event, some activities taking place during the event such as: meeting, exchanging, signing contracts, buying and selling products to stimulate tourism. At the Fair, B2B activities of Vietnamese tourism businesses also take place. with international and domestic Buyers, press conferences, tourism product introductions of businesses, and domestic and foreign Tourism Promotion Centers.

This is an opportunity to introduce many new, diverse and rich tourism products, suitable to the new needs of tourists, attracting many businesses and visitors to the Fair. Visitors will have many interesting experiences when coming to promotional tours, discounted air tickets, and hotel rooms with many incentives. The fair also introduces OCOP products from regions throughout the country.

This year, the Vietnam International Tourism Fair - VITM Hanoi 2024 has 55 provinces and cities of Vietnam, 16 countries and territories registered to participate in the Fair with over 450 booths of over 700 units, including 25% international booths. It is expected to welcome over 3,500 Vietnamese and international tourism businesses to visit and operate at the Fair along with about 80,000 Vietnamese and international visitors to visit and shop at the Fair.

 

Ben Tre participated and created an impressive highlight for domestic and foreign businesses about the tourism potential of the Land of Coconuts. Ben Tre Tourism Promotion Information Center provides space to display specialties, typical OCOP products and more than 1,000 publications promoting Ben Tre tourism with many accompanying provincial businesses such as: Joint Stock Company Ben Tre Tourism, Bao Duyen Ecotourism Co., Ltd., ... contribute to introducing and promoting the diversity of tourism products of Ben Tre province to a large number of delegates and visitors.

Mr. Nguyen Van Trung - Director of Ben Tre Department of Culture, Sports and Tourism visited the Eastern Mekong Delta cluster booth at VITM Hanoi 2024

(Photo: M.T.)

In addition, within the framework of the event, Ben Tre delegation along with provinces and cities in the Mekong Delta, tourism businesses participated in the Tuyen Quang - Phu Tho destination survey program, tourism promotion activities, and information. through meetings between businesses and businesses, businesses and consumers and activities of Vietnamese and international tourism promotion agencies. Ben Tre has 03 typical businesses and individuals including: Ham Luong Hotel, Diamond Hotel and Ben Tre Tourism Joint Stock Company that have been honored by the Vietnam Tourism Association with VITA AWARDS Awards for both individuals and groups. can.

Besides, participate in organized events such as: National Tourism Forum 2024 with the theme "Vietnam Tourism - Green transformation for sustainable development"; Conference "Promoting and promoting tourism in Kien Giang and the Mekong Delta in Hanoi"; Press conference to introduce Ho Chi Minh City tourism and the 18th Ho Chi Minh City International Tourism fair in 2024 (ITE HCMC 2024).

Ben Tre attends the Mekong Delta and Kien Giang Tourism Promotion Conference in Hanoi 2024 (Photo: M.T)​​​​​​​ 

Through this event, it will be an important premise to strengthen cooperation links in tourism development, opportunities to expand markets to attract more tourists to Ben Tre province in particular and other provinces, cities, and provinces. cities in the country in general. Above all, the image of Coconut Land tourism with the message "Safety - Friendliness - Quality" spreads to a large number of tourists from near and far./.

Kieu Duyen – Bao Tram

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